İŞL410


Course Title Course Code Program Level
DIGITAL MANAGEMENT TECHNIQUES AND APPROACHES İŞL410 Business Administration B.A. / B.Sc.

Course Term
(Course Semester)
Teaching and Learning Methods
Credits
Theory Practice Lab Projects/Field Work Seminars/Workshops Other Total Credits ECTS Credits
08
(Spring)
42 84 126 3 5

Teaching Staff Dr.Öğr.Üyesi Beste Altınçubuk
Language of Instruction Türkçe (Turkish)
Type Of Course Compulsory
Prerequisites No pre-requisites
Recommended Optional Programme Component
Course Objectives This course aims for students to grasp the concepts and importance of e-commerce, while also being able to use various e-commerce tools, taking into account their legal dimensions.
Course Content Planning Digital Commerce Activities in the Workplace, Learning the Key Elements to Consider in the Digital Transformation Process, Managing Preparation Processes for Digital Transformation. After the lecture, group activities related to the topic will be conducted to enhance understanding of the subjects covered.
Learning Outcomes (LO) Students who successfully complete this course will be able to: Articulate the concept and significance of Digital Transformation. Utilize Digital Commerce tools. Evaluate Digital Commerce activities.
Mode of Delivery Face to face
Course Outline
Week Topics
1. Week Course Introduction - Expectations
2. Week Introduction to Digital Commerce
3. Week Effects and Applications of Digital Commerce
4. Week Preparation Processes for Digital Commerce
5. Week Digital Commerce Infrastructure and its Relation to the Internet
6. Week Quiz 1 and Evaluation of Quiz Questions
7. Week Key Points in Creating a Website for Digital Commerce
8. Week MIDTERM EXAM
9. Week Concept of Security in Digital Commerce, Criteria, and Threats
10. Week Operations and Marketing Techniques in Digital Commerce
11. Week Quiz 2 and Evaluation of Quiz Questions
12. Week Digital Commerce Law
13. Week Digital Commerce and Taxation
14. Week FINAL EXAM
Assessment
  Percentage(%)
Mid-term (%) 40
Quizes (%)
Homeworks/Term papers (%)
Practice (%)
Labs (%)
Projects/Field Work (%)
Seminars/Workshops (%)
Final (%) 60
Other (%)
Total(%) 100
Course Book (s) and/or References Açıköğretim Fakültesi Elektronik Ticaret Kitabı, E-Ticaret El Kitabı (Melih Torlak), Yeni Başlayanlar İçin E-Ticaret E-Ticaret Girişimciliği İçin Temel Başvuru Kılavuzu (Ümit Büyükyıldırım), Dijital Yönetim Dr. Murat Sucu
Work Placement(s)
The Relationship between Program Qualifications (PQ) and Course Learning Outcomes (LO)
 

PQ1

PQ2

PQ3

PQ4

PQ5

PQ6

PQ7

PQ8

PQ9

PQ10

PQ11

PQ12

PQ13

PQ14

LO1

5

     

1

       

LO2

 

5

    

2

       

LO3

 

5

    

1

       

LO 4

 

5

            

LO5

 

5

            

LO6

 

5

            

* Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High